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Elaine Froese

Elaine Froese

Farm Family Coach, Farm Succession Planning & Speaker

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Discuss the Undiscussabull

Discuss the Undiscussabull

Tools for Talking about Tough Issues in Farm Transfer

Conflict avoidance is the biggest barrier to the next generation’s succession success. Elaine Froese provides practical conflict resolution tools to help families have courageous conversations for business continuance, and reduced family tensions.

Founders typically want to know where their income streams will be after they let go of power and control of management and/or ownership. They also have marital conflict about home residence issues, and how to be fair to non-business heirs. The next generation can’t wait to gain equity, and more decision making power. Young farmers are smart, tech-savvy, and want to have their opinions heard by parents and respected. They also need certainty that timelines for transfer and succession agreements will be honoured. Add the conflict dynamics of a new spouse and you have many interesting conversations ahead!

Elaine Froese’s expertise is her practical common sense approach to starting courageous conversations between the generations, and auditing the key challenges. You’ll gain insight into the tools you need to talk about tough succession issues, and then act on them with agreements that work for the different demands of each stage and age of successor or founder. Learn to listen to your head, heart and your “gut”.

Session Solutions:

  • Acting on common sense tools to talk about issues and resolve fights.
  • Learning new language to express your intent and expectations.
  • Meeting regularly with an agenda that morphs into timelines and action!
  • Embracing conflict resolution as a key business risk management strategy.
  • Having fun and stronger relationships by being soft on the person, but hard on the problem.
  • Identifying the "Undiscussabulls™" that you need to take care of, and start your own pack.

Elaine delivers actionable information farm business owners and managers can implement today.
She challenges farm family businesses to get "unstuck" and not accept the high anxiety and stress of poor decision making. Her tools are grounded in years of working with farm succession planning and coaching. Her award winning book Planting the Seed of Hope helps build insight and trust quickly with families seeking tools for dealing with conflict and change.

Excellent—our families in our communities also need this session.

One of the best I've ever heard.

Super session. Can Elaine come again? Every farm needs to hear this.

A humourous way to discuss the Undiscussabull, make the choices before it’s too late. We’re going to meet to make things happen! Very enjoyable two hours.

Sensational advice.

Read more testimonials ›

Hire Elaine Froese to help your farm family improve communication skills and become more profitable.

Elaine's Speaking Topics

  • Discuss the Undiscussabull
  • Who Wants the Farm... and When?
  • Planning for Change
  • Living an Intentional Life

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Interested In Hiring Elaine?

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  • Hire Elaine Froese

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