Wes and Read inspiration for farmers

“Husband Wes and grandson Read as he visits the harvest field 2020 for the first time.”

As I write this on Sept 7th, Labour Day, we are 25 percent done our harvest, being very thankful for a great crop. Like you, we are putting in long hours to reap the rewards, and hopefully, to dodge the frost, rain, winds, and assorted field threats. Over the summer, I’ve been listening to folks who are seeking to find a concrete plan for a future that seems quite uncertain. In this post, I want to share with you some of the best inspiration for farmers I have found. It includes podcasts, videos, and audiobook clips that can keep you company while your work. For advisors, I suggest you keep these links handy to encourage your producers and growers.

[Tweet “#Farmers can make better use of their time out in the field this #harvest season—just throw on a #podcast or #ebook for audio inspiration! Here are my top recommendations for the #farming community:”]

Audio Inspiration for Farmers

Lend me your ear as I share some much-needed inspiration for farmers in audio form—the perfect way to grow as you harvest. WARNING: the audio here could take hours of your time. But you’ll be on the field for HOURS…right?

Building Your Farm Legacy

Building Your Farm Legacy book cover

My book, Building Your Farm Legacy, offers inspiration for farmers who want to build better communication on the family farm. For those who don’t have time to sit down to read a book, there is an audio version available! Here is the table of contents to help you scout it out. And you can also check out this audio clip sample. Interested in learning more? You can order the book (and audiobook) here

Inspiration for Farmers of Generation 2

child in field inspiration for farmers

Are you a generation 2 successor? Do you feel like your farm succession/transition plan is stuck in neutral? Maybe your parents refuse to discuss the subject, leaving you frustrated, resentful, and fearful for your future? If so, this episode is right for you. First off, it doesn’t need to be this way. Secondly, you don’t have to travel this path alone. I’m here to help get the next generation unstuck.  Tracey Brunet of Impact Farm Marketing is passionate about successful succession planning. These podcasts offer audio inspiration for farmers of different generations, so click to listen to my pointers for generation 1 and generation 2.

Building Farm Culture

Would you like to see more harmony and less conflict on your farm? In this podcast, I offer inspiration for farmers who want to build a stronger culture on the farm. Culture is the invisible glue that holds the farm business and the farm family team together. If you farm with family members, whether it’s a spouse or multi-generational farm family, you will want to listen to this podcast here

Succession Planning

Succession planning involves the transition of farm ownership, including labor and management. In this podcast, I offer inspiration for farmers who have been stuck trying to find an ‘equal’ plan for all because, as I explain, equal should be thrown out of the conversation, and you should focus on fair instead! Check out this podcast here

elaine froese inspiration for farmers

Rural Realities Podcast

The Rural Realities Podcast comes from the University of Wisconsin Department of Agriculture and “focuses on helping farmers tap into their resilient nature by presenting advice from experts that can help reduce stress, improve a farm’s financial situation, implement good farm family communication skills, and more.” I encourage you to check out all the offerings via the link above, and I will share a couple of my appearances below.

Sparking Conversations

In June 2019, I gave a keynote address at an event hosted by the Saskatoon Community Foundation, which aims to make Saskatoon the best community to live in. My presentation focused on sparking conversations on the farm, and you can give it a listen here

Finding Fairness in Farm Transition

First, I want to give a BIG THANKS to all of you who subscribe to my YouTube channel, Elaine Froese Farm Family Coach. If you’re not a subscriber, you can join here. You will find many messages that offer inspiration for farmers, but to get you started, check out my video on Finding Fairness in Farm Transition. This coaching tool is great to listen to before you meet as a family.

Encouragement in the Field

I am connected as a succession transition expert on AGvisorPRO. Download the free app on your phone. If you want coaching, go to this link to reach out to me.  There is a cost for my time, but there is also a way to get some free credits if you want to try it out.

agrovisor pro

AGvisorPRO is a technology company that addresses one of the farmer’s most serious constraints. How to get answers to solve their problems NOW. AGvisorPRO is a connectivity platform that is device agnostic and provides for algorithm matching of those seeking information to experts. We do this through audio, video sessions, instant messaging, and photo sharing which are archived for later reference.

We have built a complete monetization process into our platform effectively creating the uberization of knowledge and wisdom. This digital platform instantly connects farmers to industry experts (e.g. UBER). The plethora of industry experts to choose from is unmatched (e.g. SKIPTHEDISHES). A built-in algorithm matches farmers and advisors (e.g. E-Harmony). Interactions between farmer and advisor are rated by both parties. Reviews help farmers select the best-rated advisor for their issue (e.g. Amazon). The platform’s free ‘peer garden’ feature creates community (e.g. Facebook and Twitter). AGvisorPRO’s spatial location feature aggregates data from interactions that can be used to predict disease and pest outbreaks.

AG Society Creativity

An Ag Society in Alberta reached out to me to find a way to have a zoom meeting and use my books to encourage their farm county’s families. We are presenting “Strong Families…Strong Farms” on Zoom, and each family will get private time with me for an hour, plus many useful communication tools. Email me if you are curious about how to serve your producers. I let Westjet know this week that I am likely not getting on a plane again this year, and neither are you!

As we continue to deal daily with the ups and downs of the GREAT PAUSE, remember to be thankful for hot showers, good food, and a great bed. Giving thanks with a grateful heart is a good way to frame each day. And listening to these podcasts and eBooks that offer audio inspiration for farmers is the perfect way to spend your time while you’re out in the field. 

Talk does not cook rice. You’ve listened to my encouragement, now tell me what you are going to do to make your life better for your family and your farm? 

I am listening. 

Fixing Your Time Stress Mess

60 minutes

Workaholics will discover helpful strategies for managing their time stress. Gain understanding for the tensions of your age and stage on the farm. Learn why some problems are not solvable, but just need to be managed as polarities. Self-renewing people are joyful and productive producers.


Rave reviews

“A joy to work with, heard loud and clear. When the farmers laughed or asked a great question, I knew they were listening and really wanted to learn from her. Her tips were easy to understand. It was just about understanding that conflict happens, and to have the confidence in yourself to ask for what you want. In the glowing review from farmers after her presentation, I knew they had heard that loud and clear.”
Maddy Berner, Event Planner & Communications Coordinator, National Milk Producers Federation National Milk Producers Federation
“I wanted to say a HUGE thank you for your virtual kitchen table chat with Arlan Academy. My wife and I signed up as it was exceptionally relevant to our current journey with potentially transitioning to her parents’ farm. The session was able to cover so many aspects of these crucial conversations and hearing you speak to both sides of the conversation was eye opening for my own perspective on this topic. It seemed to be very well attended and sounded like there were many other people who would echo my thoughts and feelings on it.”
N. Oakley, Farmer, Ontario
“Elaine helped me allocate $1 Million of assets the night I listened to her. Elaine’s presentation brings value to the use of my services in my office.”
Don Forbes, Forbes Wealth Management
“I recently joined in and listened to your Healthy Farmer Agriwebinar for FMC. I truly enjoyed hearing your perspective and even went and grabbed my Mom, away from her work, to come and listen in on some of your main points as well! One area that really stood out for me, both personally with our own succession plans and with our clients, was your discussion involving "Instant Influence" and how ready are you to change? I loved this concept!”
Annessa Good, FCC Transition Specialist, Alberta
“Elaine Froese truly is the Farm Whisperer. With her big heart and stern resolve, she guides families through uncharted waters and helps them arrive safely at their desired destination. She has been there, done that, and has helped hundreds of families come out on the other side. With your family and your farm legacy on the line, you owe it to yourself to start this conversation. You do not need to do it alone. Let Elaine Froese guide you through. Your legacy is being written day by day. How will you be remembered?”
Tracy Brunet, Host of The Impact Farming Show & CEO of Farm Marketer
“You speak like you’ve been sitting at our kitchen table! You know our family issues well. I am feeling more comfortable understanding what we now need to do. Elaine Froese is real.”
Audience Member,
“I attended the meeting you spoke at in Stratford Ontario recently. We held an emergency family/farm meeting today because of issues that I had enough of. We used a 'talking stick' like you recommended and wrote a chart of rules. The rest of the family thought the idea that we needed a meeting was worth rolling their eyes over, until we got started. The younger ones were quick to clue in that they now have an opportunity to be bluntly honest. The older ones took a bit longer to believe they could truly say what they think. In the end, the meeting needed two sessions because there was so much to talk about… and so many things people didn't realize were a big deal to the others. Your lessons and encouragement have given us the tools we need to get to a better place in our relationships and our business. Truly thankful.”
Kim Martin, Dairy Farmer, Ontario
“Helped me develop my framework to start having constructive and meaningful conversations around the farm.”
Tennille Wakefield, Farm Partner
“Some great lessons, Elaine! You continue to do some remarkable and potentially life-changing work.”
James Mitchell, Principal, Conversations Consulting
“Our family had a good farm meeting yesterday afternoon. Your Fairness video was a great topic of discussion. One of the action items after the meeting was to have my two non-farming siblings watch the video before the next big meeting they are involved with on the farm. It will be a great conversation starter as we catch them up on our current plan. As they are younger, we also hope it will help them to ask new questions that may not have been on their mind.”
G.G., Farm Family Legacy Coach, Alberta
“Elaine gives me excellent tools that help me work with my clients!”
Laurianne Osmack, Financial Planner / Partner, Doell Osmak Wealth Management
“She has a sense of “knowing” quickly what is happening in the family dynamic. Her messages to her audiences drive home what needs to be done next to solve the complex issues of farm transition and conflict resolution.”
Audience Member,
“Eye-opening. Excited to open the door of communication with my spouse and farm family.”
Ashley Hoppe, Farm Partner
“The Strong Farms, Strong Families session gave farm families an opportunity to meet face to face with Elaine Froese... hear her own story, experiences and skill set. From this information packed session and related materials, families could identify areas of success in their journey and other places they need assistance. The greatest take away was that participants could see that Elaine Froese is someone they can trust with the things that they hold most precious.... their family and their farm.”
Nancy Atkinson, Nobleford Ag Society, Alberta
“Elaine’s real-life scenarios help her audiences know they are not alone, knowing there are creative solutions to help them get the life on the farm they have always wanted.”
Audience Member,
“A long time female client who had refined the art of procrastination was so moved by the end of your presentation that she accepted your permission to “drop the bananas.” She contacted me soon after for an appointment to do some planning which included the selling of the family “Century Farm.” A very, very emotional decision on her part that was not likely to have occurred without your presentation.”
Don Forbes, Forbes Wealthy Management
“I just have to say… that your work is amazing and I have never forgotten your teachings from our session in Williams Lake at TRU. It is super important work. I know so many people going through the trauma of succession. I hate to use that word, but I was an “out-law” and know it can get terrible. I continue to forward your emails on to others. Keep doing what you do! You are amazing. You kind of walk into the fire regularly… and with a smile. Proud to have met you.”
Megan, BC Rancher
“As my husband and I eagerly started the course we were optimistic and excited to be taking this next step in our Farm Transition. We were starting to question ourselves and whether or not we were just being selfish and greedy, and if this Farm Transition was still an option for us. We barely got through the first Module and were already having such a huge relief. As we moved through the modulus there were so many times that we just sat back with our hands in the air and thought YES. My husband and I would smile with relief because all of the concerns that we have been struggling with were relevant and came up in the modules. We really enjoyed the course and are excited to move on to the next stages to find our farm resolution.”
Shannon Gilchrist, “Get Farm Transition Unstuck” online course participant
“My hubby farms with 2 brothers and parents, and it’s become a really toxic place. No communication, no respect, etc. Twelve months ago, my husband’s brothers told him they don’t want to work with him anymore and offered him a pay out. His parents did nothing to stop it! He had no choice but to leave. Three months later, we moved off the farm and into town. He has been offered heaps of jobs and is now truck driving and carting hay and grain. We have tried communicating with his parents about what happened but they are not interested. So basically my hubby has lost his family. Very sad but we as husband and wife are overall in a good place and moving on to create our own life. Please continue on with all your wonderful work in helping families on the farm. I continue to tell any farmers I know about you, that they must ‘google’ you, and read your books.”
Donna, Farmer, Australia

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